Mrs. Highbrow
Make
it
yours

MRSHighbrow_BROW_HENNA

Client: Mrs. Highbrow
Deliverables: Brand design & Design direction

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Mrs.Highbrow. Pioneer since 2010. Founded as the first real Browbar of the Netherlands, in the Amsterdamse Pijp. It quickly became a resounding success. Not only because their clients feel wonderfully at home in their authentic salon, but mainly because they let them leave as the best and most powerful version of themselves. With eyebrows that suit them. And, they haven't counted them of course, but their brow specialists make around 90 clients happy every day. That's almost 60,000 eyebrows a year

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From the brand promise: Dream it. Believe it. Make it yours, i created the design idea
Beauty is in the 'i'. of the beholder. 
Your view of the world. What do you see? Beauty is
not a generality, everything can be beauty. 
I determine what beauty is for me.
The (changeable) 'i' as a central stylelement underlines that idea.

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Jordi van Baaren 2022  Brand design & Art direction

 
Jordi van Baaren 2022                             Brand design & Art direction